You can include influencer guidelines in the What to do / not do section by specifying useful information for creating content, for example photos, plates, people, stories

What to do:

  • Try to avoid dark photos, prefer natural light!

  • Try to show the "human presence" in the contents

What not to do:

  • Do not use too many filters

  • Do not show other brands that are not the object of the promotion

  • Do not underestimate the importance of a well-groomed background

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